We had an amazing opportunity to have this extremely insightful conversation with Ryan McNutt. Ryan is the CEO of OneSourceBranding and… You’ll know what sort of a person he is if you go through this conversation, but to spoil it for you – he’s incredible!
Q1 – Who is Ryan in real life?
I am a father, entrepreneur, and mental health motivator. I was born in Florida but spent most of my time growing up between Alabama and Georgia. I am also a 9th grade drop out who navigated against extreme odds and ended up with a successful career in sales, marketing, and branding for the past 19 years. My main highlights in my career were with Coca-Cola, Healthcare, and Government Contracting. Outside of running our current business, I am aiming to share my story of being a dropout, troubled youth, battling drug addictions, and majorly affected by death to inspire others that have gone through or going through situations that they can relate with me on, to prove that you truly can construct your own life and be happy as well as successful even when it seems that all cards are stacked against you.
Q2 – What are your hobbies?
I love to travel more than anything as well as spending time with my family. I also really enjoy fitness and eating! I would say outside of those things, I am a pretty simple dude so I don’t have a ton of hobbies.
Q3 – How did you start One source branding?
I started the company with my spouse Jenna a little over 2 years ago. It was about a year after I lost everything with my previous brand so at the time of starting this company, we had no money at all. I remember at that time after bills we would have $20 left over for the week. I had the concept for a few years of creating an affordable and one stop shop for small businesses to get marketing services. I come from previous start-ups ventures as well as 19 years experience in business, sales, and marketing. Throughout my career I have noticed that most companies were having to utilize multiple vendors, so you would hire one company for a website, then another for social media, order shirts from another, business cards from another, and so on. I also realized how much advertising companies would charge for services and after having to handle a lot of my own operations with my previous company due to lack of budget, I knew that it didn’t require extreme budgets to be able to have resources for marketing in the beginning of starting up. Out of all of that One Source Branding & Media was born. I traded my first website for a tattoo with a local tattoo shop just so I had something in our portfolio and that shop ended up sending our first referral and it was all uphill from there. It’s crazy because we have never spent $1 to date in advertising. Our business has since been 100% referral based from our clients. We billed 6 figures in our 2nd year and there is no sign of slowing down, so we are extremely grateful and happy to be where we are after making it through the challenges that we previously had.
Q4 – What problems did you go through in your career?
I could spend days sharing problems that I have faced to be honest. I believe problems are building blocks to your success, so for me personally, my whole life has been learning how to navigate and overcoming obstacles. For me, I am a 9th grade drop so I really did come from the school of hard knocks and had to take a lot of risks and a lot of failures to get where I am. Even against those odds I was able to work as a successful sales rep for companies like Coca Cola as well as a 12 year career in Healthcare. My biggest challenge that I have faced to date would definitely be losing my clothing brand back in 2015. At that time I truly lost everything almost over night. It was a very dark moment and really put me into a deep depression for about a year. Looking back though, it was the building point in my life that really gave me the hit that I needed. I do believe that sometimes life will knock you down to build you up and that was the outcome of that devastating year for me. Outside of that I would say my biggest problem in my career was truly knowing how to manage money and allocate it correctly. Looking back, I really did not manage as good as I could have but that is currently my biggest focus, especially as my current company is growing at such a fast pace.
Q5 – How did you struggle with failure and depression?
I went through a lot of my life just covering up my pain and avoiding them. That was a recipe for disaster so when I did face my failures and situations like burying so many family members, I fell into a really deep depression and was even struggling with suicidal thoughts. It really takes a lot to overcome depression, but it is possible. The real issue is that when we hear “Mental Health” we automatically think psychotic or just being completely out of our minds, but this is not the case at all. I compare it to about 10 plus years ago when with fitness. If people talked about working out back then, we would jump to thinking about steroids and bodybuilding, but overtime we have learned and become a lot more conscious about daily physical fitness. This is the way we must look at mental health. Mental Health can’t be accomplished but instead should be a daily focus and process that we work on consistently through our lifetime. I believe that once we start to see if in this context that we will be able to better deal with failure and depression
Q6 – When do you feel should mental health and anxiety be treated medically?
I have learned that a lot of these issues can only be helped by mental toughness and really learning to shift and control your thoughts. With that being said, I feel like treating these medically can really hurt more than help because they typically will just mask it with medications that have horrible consequences long term. To really change things like anxiety and mental challenges, it’s going to take you going to war with yourself mentally. My suggestion for anyone would be to make sure you give your best effort to learn mental toughness by learning how to navigate through these feelings by following steps that can help you overcome these things. Once you feel that you have tried everything and still not seeing progress then I would suggest seeking help. The help that I suggest is a Therapist opposed to a physician that will just write medications.
Q7 – In this world where a person’s external social locus helps them define themselves, What do you think should their mindset be like?
When it comes to this, my main thing would be authentic and 100% you. Share your failures and successes and don’t be someone online that you aren’t in real life.
Q8 – Is there something you’d like to say to your younger self?
If I could say anything to my younger self, I would not do a lot different because I feel that my mistakes and failures paved my path and I would not be who I am today without the lessons. The main thing that I would say is to take care of my mind, focus on my mental health, take care of my body, and be more health conscious. Those would be the only areas that I would really re-do at an early stage in life.
Q9 – Is there something you’d like to say to our readers?
Be Patient, Be Consistent and Persistent, Be Yourself and don’t compare yourself to others, Forget the opinions of others because they will have something to say no matter what you are doing in life. Life does not last forever and you don’t know how long you will have here, so make sure you are living your life the way that you want and do as much as you can while you’re here. Finally, If you believe in something then never quit no matter the obstacles that you face.
Q10 – Is there something you’d like to say to nwsppr?
I appreciate the opportunity for allowing me to share a little about story and business on your platform. Keep doing what you guys are doing! We desperately need media outlets that share valuable content now and days that can inspire people by doing the opposite of what media currently feeds us with negativity and lies.
Jon Reyes On Becoming A Successful Scooter Rider & Content Creator
1. Who is Jon Reyes in real life?
1- I’m a Razor Scooter Era Survivor haha. Just a city kid trying to chase my ” 7 year old self ” dreams of being a professional in action sports. Most people know me as “easy’ or in my eyes content with not needing much to be happy.
2. How did you start your Sccooter Riding career?
Born and raised in NYC, when those razor scooters were a “thing” (for a summer) I was hooked on just pushing around and jumping off curbs. Simple fun has always been an addiction for me and this was/is exactly that. I knew I would be riding a scooter for eternity, just never thought of it actually becoming a big sport.
3. What problems did you face while you were just starting?
Ah man, I was the only “Scooter Kid” for the longest. In school, in the neighborhood, and at the skate spots. At the time you’re supposed to roll up with a skateboard if you wanted to be “cool”. Years ago the world never understood anything new and different, now creativity is an asset to most successful stories. I was the perfect example of an outcast.
4. What was your inspiration behind “Ride NYC”?
Fun, pure effortless fun. When I started YouTube I was all about getting the right idea, getting the perfect footage. The first RideNYC was led from a conversation with my buddies about just pushing around the city at night, turn on the GoPro, and just post whatever happens.
5. You’ve successfully grown your YouTube channel to 300k+ subscribers, what was your mindset like getting to that point? YT – JON REYES
My incentive was to document my journey being a professional so I could have something to look back on years from now. YouTube has such an awesome connection with it’s audience, it helped me appreciate everyone who’s supported me over the years and I think that’s what made my channel successful.
6. What are your key takeaways as a professional Scooter Rider/YouTuber?
It’s definitely a blessing to turn something I’m addicted to and love into a career. It’s still a ton of work that will probably never stop, but all that earns me more time to ride off camera, which is why I’m grateful
7. Do you think an educational qualification is necessary to succeed in life?
School is designed to learn a skill that can’t be taught in the real world. It all depends on what you’re trying to do. Most of the successful people I know now grew from self awareness and a creative mindset. Success is happiness, and if you can learn something from school to help you work toward being happy then go for it.
8. Is there something you’d like to say to our readers?
If you have a job or a path in life already, awesome….. but never delete the dreams you had when you were a kid because that is your fuel. Take risks and do everything in your power to be happy. In the end that will tell a better story.
9. Is there something you’d like to say to Nwsppr?
JON REYES – You guys are great, so much energy, and everything is clean. I love how you guys support anybody and anything that contributes to moving forward…and thank you for giving me the opportunity to share my story. This is just the beginning, I’ve got so much more i’ll need to do! 🛴
Managing A Remote Team During The Covid-19 Pandemic: With Entrepreneur Landon Murie
In today’s society, running a successful digital marketing firm can prove a little difficult. With the ongoing pandemic and the devastating state of the economy, most entrepreneurs in the digital marketing industry will definitely find it hard to keep their agencies afloat due to the absence of key staff and team members. A week ago, I got the chance to speak with digital marketing expert Landon Murie. Landon is the founder of Goodjuju, a marketing and SEO agency that helps property management companies gain more online exposure so they can get more clients and grow.
During the interview, Landon discussed ways by which business can stay afloat during this period with a not so new concept known as Remote working, and successfully manage a team.
The Covid Pandemic has brought to light the importance of remote working, how has your company adjusted to this modern way of completing projects?
To say the least, my company, Goodjuju is built on the foundation of remote working. So far, I’ve been able to scale my marketing agency, which is situated in the U.S, internationally. All my clients are property managers in America and so far they’ve not had any reason to complain.
My team is composed of remote workers from around the world and this has helped us adjust quite perfectly to the changes brought about by the pandemic. Our operations were virtually uninterrupted and we’ve continued to run things the same way we did before.
This is why I always counsel agency founders on the importance of imbibing remote working to their business models. You’ll never know when the next global/economic shift might happen.
Awesome! Usually Coordinating Small Teams At Work Is Difficult, How Are You Able To Manage Such A Diverse Team Who Haven’t Even Met Each Other Physically?
To be honest, I’ve struggled a lot with this. When I created Goodjuju, I didn’t bring on team members at first. Due to this, I forgot to create adequate systems. When I finally brought some team members onboard, It was chaos. Over time, I learned that the only way to manage our remote team members was to utilize expertly created systems, and processes.
Eventually, we were able to create a good system and track everything with a project management software called “Clickup.” We still use this system to date and it’s kept us on track so far.
Based On Your Personal Experience As An Entrepreneur, What Should Anyone Striving To Run A Successful Team Do?
Well, in light of this topic, the first thing I think anyone striving to run a successful team should do is to be part of one. When you are part of a team, you’ll notice how things are done and which aspects need improvement the most. You’ll also know what it feels like to be a team member.
After this here are a few other things I suggest;
1- Create teachable systems/processes people can follow
2- Don’t micromanage people. “Trust, but verify”
3- Keep in touch as best as possible (chat/app)
4- Make sure you and team aligned on vision/goals
5- Create a motivational environment with incentives
Apply all of these, and you’ll be well on your way!
John Hill On Skateboarding His Way To Success
John Hill is a Professional Skateboarder, YouTuber & Content Creator. John has had massive success in his career all because of the work he has put in, and because of his love for what he does. John lives in New York City and has over 800k Subscribers on YouTube & more than 280k Followers on Instagram. Check out this amazing conversation we had!
1. Who is John Hill in real life?
Just a sk8er boi who is OBSESSED with building a peaceful life. I’m an extremely analytical, goofy, slightly nihilistic, human who gets way too overly excited about anything in this world that strikes me as even the slightest bit unique. I think if you asked others, they would say I’m a nice dude who works 24/7, and is eerily obsessed with skateboarding.
2. How did your love for skateboarding begin?
I grew up in Columbia, SC as the only asian boi I knew, so I felt detached, and bored with the community, when all of a sudden… the demo disk for “Tony Hawk’s Pro Skater” appeared from the heavens. The music and rebellious nature of skateboarding culture presented by the game captivated me. It made me feel special in a community that seemed to reward mediocrity. From there, I dreamed of living in this, culturally diverse paradise known as California. I knew that I had to make a living riding a skateboard, so that I could do it forever.
3. How has living in New York City and working as a YouTuber/Content Creator helped change your life for the better?
Firstly, becoming a Youtuber/Content Creator worked best for fleshing out my judgmental tendencies. I always thought of “Influencers” or sharing your voice, as narcissistic. I knew that I couldn’t grow in the world of social media and business, if I remained unfairly critical of anything I couldn’t relate to, so I started a project that threw me in the depths of self promotion. I mean, there are a ton of ways to answer this question. Youtube helped me become a better speaker, build confidence, sharpen my skateboarding skills, meet AMAZING creators, build an audience that makes me feel worthy, collaborate with brands, and allow me to spend more time on creative hobbies such as skateboarding, creating content, illustrating, and designing.
New York City is just more of the same, from what I gained from California. I wanted to be in a new “energy” (don’t hate me for using that word). I always moved a little fast and aggressively for California, and New York is exactly my speed. It’s SO MUCH easier and quicker to create here. You never sit in traffic, and every corner is a beautiful, unique backdrop. It gave my YouTube channel a new rhythm that revitalized the audience, and myself. I was able to meet creators who had different ambitions, and looked at “success” in ways that resonated deeper than building a large social media presence. It’s the first city that truly felt like “home” for me.
4. Do you think an educational qualification is necessary to succeed in life?
I’m going to answer this question based on the assumption we’re not talking about obtaining a career that absolutely requires a college degree. I have a very divisive opinion on this, BUT it depends on what you mean by eduction. I don’t see much value in traditional education beyond middle school. I can say, personally, High School was a complete waste of time for me. I learn at a faster rate, absorbing what interests me via online. From my perspective, the careers with longevity (creating business, owning a piece of a brand, monetizing your craft) is best built with experience. Freelancers are hired based on their portfolio of work, not their educational status. I’m an advocate for not pursuing college.
5. How did you start “Progress Daily” and what was your key takeaway starting”Progress Daily” as a business?
I had $1000 that I gained from my YouTube Adsense and thought “I could print 100 shirts at the local printing store, for $1000…LET’S DO IT!”. Before that, I would write “progress daily” on my daily to do lists, to remind myself that improvement is key, no matter how little that improvement was at the end of the day. I built a website, and fulfilled the orders myself, and used my YouTube channel as the marketing, and it worked. The brand has been through ups and downs, but luckily today, is running stronger than ever. My biggest take away is business requires attention, which I did not supply in the early stages. The marketing was strong, but the vision, story, and products were lacking. It’s easy to do what you think you “should” do, rather than what seems fun. Put as much fun into your business as you can.
6. What would you say to someone who is just starting out?
Don’t judge. If you find yourself saying “yuck, this sucks, I just don’t get it” about some one else trying to create art, you’ve lost. Business and growth are about empathy. The more you try to understand and feel for your fellow human, the more you’ll find yourself stumbling on serendipity. Build a YouTube channel and business around what you’re passionate about. Every one can work hard, but the ones that remain are the ones who are having a blast doing it. You need to start a business that you’re excited to wake up to.
7. Is there something you’d like to say to our readers?
Yes! I could be wrong about EVERYTHING you’ve read so far. I’m ok with being wrong, and learning from my mistakes. In fact, I see every learning experience as a monumental moment for growth. I’ve felt peace in life, focusing past the superficial version of success that clouds are human capability of happiness. You’re just a speck in the universe that exists for a flicker of time. If you have an hour left of life left, what are you going to focus on? I’m just realizing how pretentious some of this must sound, haha, I still stand by it.
8. Is there something you’d like to say to Nwsppr?
JOHN HILL – The fact that you post something every day blows my mind. The website is clean, and I appreciate the effort. I’d like to see video and audio added to the content you supply! This could’ve been a fun video/audio podcast, AND you can cut up a podcast into separate 10 minute talking points, so now you have 8 videos from one interview. Sorry if I’m overstepping, I’m obsessive with my creator friends as well, always looking over what they can do, giving them video and growth ideas. I feel like this is the strangest way to end an interview ever but I really appreciate your beautiful face and thank you for the love and curiosity.